When you're flipping 800+ luxury vacation rentals in a six-hour window, every second counts. This case study shows how 360 Blue transformed their turn day process with sojo—cutting preparation time by 75% and giving their team room to breathe.
360 Blue: Company Profile
| PMS | Track |
| Location | Florida’s Emerald Coast |
| Market | Luxury vacation rentals |
| Property Count | 800+ |
| Employees | 100+ |
| Average Property Size | 4 bedrooms, 3 bathrooms |
| Average Nightly Rate | $1,248 |
| Amenities Offered | ECO full bath, ECO kitchen + laundry, pantry, and custom branded guest gifts |
Before sojo: A Typical Turn Day at 360 Blue's Luxury Vacation Rentals
On a typical summer Saturday, the team at 360 Blue faces a turn-day time crunch—flipping upwards of 800 homes in about six hours. At 4+ bedrooms per property, every second counts.
Preparation:
Before sojo, 360 Blue packed all amenities and created kitchen packs by hand. This made preparation extremely labor-intensive. It took 6-8 employees around 8 hours each to make all the packs, roll trash bags, and prep for the week ahead.
At the time, 360 Blue had a team of 14—meaning roughly half the staff devoted a whole day to this process. Once product was in hand, the team transferred items into cellophane bag kits for transport to large, luxury properties across a 100-mile stretch of Florida beach.
- Time: 8 hours of preparation work, per employee
- Cost: 6-8 employees needed
Installation:
Upon arrival, housekeeping teams individually installed each item in every room on top of their other cleaning responsibilities. The clock ticked. The stress of guest expectations and looming arrival times ramped up.
Total turn-time before sojo: 64 hours/week for preparation.
After sojo: A Typical Turn Day
Delivering a curated, luxury experience to guests at 800+ luxury vacation rentals with just a few hours to execute is a huge task. The powerhouse housekeeping team was doing an amazing job under pressure, but 360 Blue wanted to alleviate some of that stress.
Automating with sojo
Following sojo's process, 360 Blue connected its reservation calendar and browsed sojo's amenity catalog to decide which products were needed at each property. Of the vacation rental amenities offered, they use: Lux Curated Package, Custom Packaging, and Custom Guest Gifts.
Seamless Integration with Track PMS
360 Blue runs on Track, a market-leading property management software built for vacation rental operators. Track helps companies improve RevPAR, occupancy, and ADR through integrated tools designed for operational excellence.
sojo integrates directly with Track. This means reservation data flows automatically into the amenity fulfillment process. That way the right products get shipped to the right properties at the right time.
Preparation
Instead of sorting through boxes of stored shampoos and conditioners, amenities now arrive pre-kitted and packaged specifically for each reservation.
With these efficiencies in place, it now takes 2-4 employees a day or two to organize and prep amenity packs. And that's during heavy Saturday Spring Break, Summer, and Fall Break weeks. During non-peak times, they can knock preparation out with 2 people in a day or less.
Installation
Beyond improving preparation, 360 Blue saved notable time on cleaning. Housekeeping teams are set up for speedy success as they unpack amenity products from each property's reservation box. Products are clearly labeled and color-coded by room. With these efficiencies, the team now spends around 5-10 minutes on each home.
Total turn-time with sojo: Less than 16 hours/week for preparation, 5-10 minutes per home for installation.
“The housekeeping teams are set up for speedy success as they unpack amenity products from the property’s reservation box. The products in each box are clearly labeled and color-coded by room, making the process as simple as can be. Thanks to these product placement efficiencies, the team has more time to focus on other cleaning and turn-day checklist items.”
Want a turn-day transformation like 360 Blue? Schedule your meeting now, and see how we can help you make it happen. Or request a sample and we'll take it from there.
Vacation Rental Turn Day Efficiency FAQs
How can property managers improve turn day efficiency?
Property managers can do this by automating amenity ordering and pre-kitting supplies for each reservation. This reduces manual prep time and allows housekeeping teams to focus on cleaning.
What is amenity automation for vacation rentals?
Amenity automation syncs your reservation calendar with a supplier like sojo, which delivers pre-packed amenity kits timed to each turnover. This eliminates manual sorting, reduces labor costs, and speeds up installation.
How much time does amenity automation save?
Results vary by portfolio size, but 360 Blue reduced their weekly preparation time from 64 hours to less than 16 hours—a 75% reduction—after switching to sojo.
What amenities does sojo offer for luxury vacation rentals?
sojo offers bathroom essentials, kitchen and laundry supplies, pantry items, and custom branded guest gifts. All products arrive pre-kitted and color-coded by room for fast installation. Learn more by visiting our product catalog.
