STR Property Management Trends: What You Need to Know

Each day, the endless sea of resources that share valuable insights into the latest STR property management trends, and developments that are shaping in the vacation rental world continues to grow. 

Looking for ways to stay ahead of STR property management trends and a step above your competition? Grab a free sample and learn more about how sojo's automation could work for you! 

The Expert Opinions on STR Property Management Trends

We’ve gathered news that’s hot off the press, and things to look out for in this ever-growing industry. By staying informed you can adapt your business strategies and better meet the needs of your guests. Let’s get into it.

1. Investing in Resources to Evaluate Your ROI Per Property

There’s no better time to start strategizing how to maximize your STR return, than when first choosing a turnkey property to buy. By focusing on data-driven insights, owners and hosts are empowered with the tools to navigate these changes, stay competitive, and maximize their rental potential.

Revnest provides financials, projected revenue, and STR regulation insights for anyone looking to buy or sell an Airbnb with a successful track record earning revenue or that would make a great STR investment, and connects buyers and sellers directly.

2. Making the Switch to Eco-Friendly Amenities

Did you know that switching to eco-friendly cleaning and personal care products can save your properties up to 35% a year? The benefits don't stop there. Recognition as an eco-friendly leader boosts your visibility and attracts more bookings.

Industry giants like Hilton are paving the way. They've achieved a 40% increase in guest returns by switching to sustainable products.

Did you know sojo offers a comprehensive refill program? We've developed one consistent system that keeps every property stocked—automatically- without the need to keep tabs on each pump bottle! 

3. Keeping Up-To-Date on Local Regulations

Follow regulatory changes by checking local community and tourism boards for various markets to stay updated on local and national regulations that may impact the short-term rental industry.

4. Diversifying Your Portfolio: Think Unique

With the rising demand for unique and luxury properties, getting creative and going beyond the basics is an increasingly beneficial strategy. Travelers crave unique experiences — think glamping, treehouses, and tiny homes. According to short-term rental analytics company AirDNA, the STR market will see a surge in demand for luxury and unique properties like treehouses and eco-retreats.

Slow travel is also growing in popularity, with travelers seeking longer stays and more immersive experiences. Operto shared that an increase in the use of technology like AI and virtual tours is surging to enhance the guest experience.

How sojo Helps You Stay Ahead of STR Property Management Trends

At sojo, we want to empower partners with solutions that help vacation rental owners reduce their environmental impact. Our automated sojo refill subscription service reduces the use of single-use plastic packaging. sojo’s eco line features products made with packaging and bags made from biodegradable and compostable materials, like cornstarch, hemp, wheat, and kit boxes made of recyclable cardboard.


about

sojo

sojo is an Amenity Automation Platform for Vacation Rentals. With more than 60k properties on our integrated platform, we’re able to support property managers and their staff to keep turn days automated and the products a welcome surprise to their guests.

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